We are a team of next-generation specialists, who distribute the largest wild bird food product portfolio throughout the whole of Europe, USA & Canada.

today

We take pride in our success story, achieved in a short period of time. We are driven by our bold ideas for the future, and do not cling to former achievements.

2018

Complete company rebranding.

2017

Re-design of ZipZip product brand.

2016

New improved production line for fat balls.

2015

BSCI (Business Social Compliance Initiative) participation.

2018

Complete company rebranding.

Re-design of ZipZip product brand.

2017
2016

New improved production line for fat balls.

BSCI (Business Social Compliance Initiative) participation.

2015
2013

Instalment of modern silo system and cold storage facilities.

2012

Launch of ZipZip product brand.

2010

Start direct approach to retail business. 

2009

IFS Food certification.

2008

First hand-made products – coconut shell feeders.

2013

Instalment of modern silo system and cold storage facilities.

Launch of ZipZip product brand.

2012
2010

Start direct approach to retail business. 

IFS Food certification.

2009
2008

First hand-made products – coconut shell feeders.

2007

Corporate identity & website creation.

2006

First line for fat balls production implemented. ISO & HACCP certification.

2005

Purchase and modernization of a former forage plant and warehousing facilities.

1997

Striped sunflower seeds trade start.

1994

Bon was founded as a sole proprietorship by Kalin Valtchev. Initial operations included production of military hats, collars and shoelaces..

2007

Corporate identity & website creation.

First line for fat balls production implemented. ISO & HACCP certification.

2006
2005

Purchase and modernization of a former forage plant and warehousing facilities.

Striped sunflower seeds trade start.

1997
1994

Bon was founded as a sole proprietorship by Kalin Valtchev. Initial operations included production of military hats, collars and shoelaces.

We cover the entire supply chain process - all the way from the raw materials to the end consumer. We take into consideration not only the composition, the packaging and the delivery performance, but also the POS presentation, the influence on the consumer and the education of using the product in the right way. This is how we make sure that the birds will be fed more and more often.

When thinking globally, we consider ourselves being in the business of saving planet Earth. The wild bird population is an important part of the eco-system, so our products have direct impact on the preservation of the environment. Nature-friendly production, products and packaging, as well as paper-free administration are our ways of contribution, support and gratitude.

''Don't try to be the "next". Instead try to be the other, the changer, the new.''

Our mission is to change the wild bird food industry in Europe and support its progress and evolution. In the short time, we did make a difference and will deliberately continue to do so. Our daily reward is seeing the industry develop under the impact of our efforts and ideas. This is how we become Europe's most reputable wild bird food partner, which is our ultimate goal.